Minister of Domestic Trade, Co-operatives and Consumerism (KPDNKK), Dato’ Seri Hamzah Zainudin recently officiated the ‘Coca-Cola KU Programme via KPDNKK,’ a partnership between KPDNKK and Coca-Cola Malaysia in providing entrepreneurial training at Dewan Sultan Iskandar, Universiti Teknologi Malaysia (UTM), Skudai.
About 2,000 Coca-Cola KU students from UTM and female entrepreneurs from Johor were given the opportunity to discuss various aspects of entrepreneurship at a special town hall session with the Minister.
Launched in April this year, the Coca-Cola KU (Entrepreneur Community) programme aims to provide training to students at 13 public universities throughout the country in 2017.
“Coca-Cola KU acknowledges the importance of continuing to empower women, as well as male entrepreneurs, to maximize their income, which will also strengthen and positively impact the community as a whole,” said Belinda Ford, Coca-Cola Malaysia-Singapore-Brunei Public Affairs and Communications Director.
To date, the programme has trained more than 5,000 entrepreneurs in Malaysia and is part of Coca-Cola’s global commitment to empower 5 million women entrepreneurs along the Coca-Cola value chain by 2020 through the ‘5by20’ initiative, where Coca-Cola aims to empower 20,000 local women entrepreneurs towards year 2020.